by Bob Drumm on September 19, 2012
by Bob Drumm on September 30, 2011
AC Lens coupon affiliates will be pleased to here we’ve added a coupon code box! In one of the biggest changes to the affiliate program in a while, the coupon code box should help affiliates who are concerned with the old setup where shoppers had to enter the code in our “Special Instructions” section.
The coupon code box is set with a cookie so PPC and other affiliates need not worry about losing orders to those searching for a coupon code. Here’s how to set a coupon code box on AC Lens.
http://www.aclens.com/go.asp?MID=138&kw=1&CB=1&GO=default.asp
Let’s break down the link:
go.asp – The URL must pass through the go.asp parameter to set the cookie correctly.
MID – This should be one of our affiliate network ID’s which is 138 for Commission Junction and 147 for ShareASale.
KW/CB – Both of these parameters must be set to 1.
GO= – This directs the link anywhere on our site. In the example above, it’s going to default.asp which is the home page. If you want it to go to an internal page, say this one, http://www.aclens.com/displaylens.asp?LensID=282, you would take everything after the slash (displaylens.asp?LensID=282) and change any question marks to & so that it would look like this: http://www.aclens.com/go.asp?MID=138&kw=1&CB=1&GO=displaylens.asp&LensID=282. There should only be one question mark in the URL at any time.
This is a big change for the affiliate program and we think coupon affiliates will notice an increased conversion rate. All of the standard links in ShareASale and Commission Junction have been changed so if you use those, you don’t need to do anything. If you created your own custom links, and use coupons, you can follow the instructions above to take advantage of this new feature.
Good luck selling.
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by Bob Drumm on September 8, 2011
AC Lens has made the biggest change to our product selection in nearly a decade with the addition of halloween contacts. Affiliates can now earn big money selling these highly desirable items to their visitors. A few things to know about these products:
- Prescription is required. Do not promote these contacts as non-prescription as it is illegal to sell contact lenses without an RX. It is also illegal to advertise contact lenses as non-prescription.
- Expect a higher reversal rate than normal. Our initial estimates could be as high as 60% reversal rates for those ordering without a prescription.
- Expect a lower conversion rate and EPC in this department. Special Effects contact lenses are a high browse, no buy item so you will see a much higher visit total with lower total orders.
- Commission rate and cookie duration is the same on these products.
Now that we have business out of the way. We now carry Halloween Contact Lenses and these lenses are sure to be a hit this season and throughout the year as we also carry several cosmetic and novelty contact lenses for year round use.
Be sure to feature the department on your halloween websites, promote them in your forums and blogs for the holiday season, and definitely email your lists telling everyone how to get a prescription whether they need vision correction or not.
Even if someone has perfect vision, all they need to do is see their eye doctor to get fitted for contacts and they’ll be prescribed “plano” or “0.00″ correction contact lenses. Once they have their RX, they can order all the halloween lenses they desire.
Banners and products feeds are already uploaded in CJ and ShareASale. Expect a big push as we get closer to the holiday season. Feel free to contact me at bdrumm (at) aclens.com if you have any questions.
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by Bob Drumm on May 11, 2011
Affiliates in the UK, Ireland, and western Europe will be pleased to hear of an increase in base commission rate at LensCatalogue.co.uk. The Lens Catalogue affiliate commission rate has increased from 5% base to 10% base. Threshold levels will range from 15% to 25% based on number of orders in a month.
Cookie duration, T&C’s, and other parts of the program will remain the same. Those selling contact lenses in the UK should start promoting LensCatalogue.co.uk now to take advantage of this massive rate increase.
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